A. Responsible party
B. Processing personal data
a. Processing of log files
When you visit our website, we process the following log files relating to you; these files contain no personally identifiable information and hence cannot be traced back to you:
- An anonymous cookie ID, which does not allow your IP address to be identified
- The operating system and web browser you are using, and your selected screen resolution
- The date and time of your visit
- The pages you visit on our website
- The website from which you came to us
- The IP address of the device with which you are accessing the website.
We use the processor Amazon Web Services (Amazon Web Services, Inc.) to host this website. Since it cannot be excluded that the data may be accessed from an unsecure third country, so-called EU standard contracts have been concluded as an appropriate guarantee for data processing in non-European countries.
The processing of this data takes place in accordance with Article 6 (1) (f) GDPR on the basis of our legitimate interest in being able to display the website properly. The data will be deleted after 30 days.
C. Volkswagen Driving Experience
The services listed below offered by Volkswagen Driving Experience (i.–iv.) and the data processing required for this purpose are carried out in shared responsibility with D&T DRIVE & TRAINING AG, Ehreshoven 23, 51766 Engelskirchen, listed in the Register of Companies of the District Court of Cologne under No. HRB 87441. Volkswagen AG and D&T DRIVE & TRAINING AG have concluded agreements within the meaning of Article 26 GDPR with regard to their joint responsibility. We shall make the principal content of these agreements available on request. To do so, please use the contact options listed in the “Your contacts” section. The protection of the rights of affected persons is performed by Volkswagen AG, and further information can be found in the sections “E. Your rights” and F. “Your contacts”.
a. Volkswagen Driving Experience contact request
You have the option of contacting us by phone or email. In this context, we are obliged to process the following data: telephone number or email address and optionally your form of address. We process the personal data provided in the contact request in order to process your request (see Article 6 (1) (b) GDPR). The data you submit shall be deleted at the latest two weeks after the request has been answered. The D&T DRIVE & TRAINING AG and the order data processor lmc.communication GmbH which has been commissioned by former will answer your enquiry.
b. Volkswagen Driving Experience voucher ordering
When you order a voucher, you signal your intention to enter a contractual relationship with Volkswagen Driving Experience. Your request represents a contract initiation process (Article 6 (1) (b) of the GDPR). We collect the following data: first name, last name, form of address, title, street, house number, postal code, city, email and date of birth. Your data is required in the course of the business relationship and is used by us to carry out correctly the activity described, for example to issue gift vouchers. The personal data processed in relation to ordering a voucher shall be deleted three years after the voucher has been redeemed, insofar as this is not in contravention of other retention periods (e.g. tax-related retention periods of six years for invoices). The D&T DRIVE & TRAINING AG and the processor lmc.communication GmbH commissioned by former will process your voucher order.
c. Volkswagen Driving Experience training and tours
When you submit a training and/or tour request, you signal your intention to enter a contractual relationship with Volkswagen Driving Experience. Your request represents a contract initiation process (Article 6 (1) (b) of the GDPR). We collect the following data: first name, last name, salutation, title, email. Your data is required in the course of the business relationship and is used by us to carry out correctly the activity described, for example to issue information material and reservation confirmations. In the event that a contract is not concluded, your personal data shall be deleted two weeks after they have been requested; personal data that arise in the course of fulfilling the contract shall be deleted after three years, whilst invoices shall be retained for six years in compliance with tax-related retention requirements. The D&T DRIVE & TRAINING AG and the processor lmc.communication GmbH commissioned by former will process your booking.
d. Ordering a Volkswagen Driving Experience newsletter
The newsletter is sent by lmc.communication GmbH, which acts as processor for D&T DRIVE & TRAINING AG.
a. General information
Volkswagen AG uses various cookies on its websites. Cookies are small files containing configuration information and are saved on your computer. Cookies can essentially be divided into three categories. There are cookies that are essential for the functionality of the website (referred to as functional cookies), cookies that make it easier to use a website and, for example, save your language settings (referred to as convenience cookies), and cookies on the basis of which a pseudonymised user profile is created (referred to as tracking cookies). Only functional and tracking cookies are used for this website.
Functional cookies have to be processed to allow you to visit the website (see Article 6 (1) (b) GDPR).
Tracking cookies are only used if the website visitor has consented to this (see Article 6 (1) (a) GDPR). Consent is provided via the cookie banner, which has to be actively clicked to do this.
You can revoke your consent to the data processing outlined using the listed cookies and tracking tools at any time and with effect for the future by clicking the following link and changing your current preferences in our Cookie Consent Manager:
For further information on our cookies, please refer to the cookie guidelines as well as the details provided below.
- Ensighten is a tag management tool and controls the tag integration described here.
- Ensighten itself does not collect any personal data as part of that.
b. Adobe Analytics
This website uses the Adobe Analytics web analytics service to evaluate user access to this website. Data are processed on the basis of the consent provided by you (see Article 6(1) (a) of the GDPR).
For the purpose of evaluation, cookies are stored on your computer to collect information, which is also stored on the servers of our data processor Adobe Systems Software Ireland Limited ("Adobe"). Access to the information by Adobe Systems Incorporated, based in the USA, cannot be ruled out, with the result that corresponding standard EU data protection clauses have been put in place as appropriate guarantees relating to data processing in non-European countries. As part of access/information, you have a right to be notified of this standard contract.
It is not possible to link the information stored on the Adobe servers directly to a specific person, since Adobe Analytics is used with the “Before Geo-Lookup: Replace visitor’s last IP octet with 0” and “Obfuscate IP-Removed” settings selected. The “Before Geo-Lookup: Replace visitor’s last IP octet with 0” setting ensures that the IP address is anonymised before this geolocalisation by replacing the final octet of the IP address with zeroes. For the purpose of statistical evaluation, the user’s approximate location is added to the tracking package, which still contains the full IP address. Before the tracking package is saved, the IP address is then replaced with an individual, fixed IP address – referred to as a generic IP address – if the “Obfuscate IP-Removed” setting has been configured. This means that the IP address is no longer contained in a data set that is saved.
E. Your rights
You are entitled to information (Article 15 GDPR) from us relating to the processing of your personal data.
Right to erasure
You have the right to demand the deletion of your data if the conditions in Article 17 of the GDPR are met. For example, you may ask for your data to be erased if it is no longer necessary for the purposes for which is was collected. You may also ask for your data to be erased if we process your data based on your consent and you withdraw that consent.
You have the right to demand a restriction of the processing of your data if the conditions in Article 18 of the GDPR are met. This is the case, for example, if you dispute the accuracy of your data. You can then demand a restriction of processing for the period it takes to verify the accuracy of the data.
You have the right to receive your data in a structured, commonly used and machine-readable format and to transfer this data to another data processor, provided that data processing is based on consent or contract fulfilment and that automated processing methods are also used.
If processing is based on an overriding legitimate interest, you have the right to object to the processing of your data. An objection is permissible if processing is performed in the public interest or if it is performed for a legitimate interest of Volkswagen AG or of a third party. If you object to the processing of your data, please notify us of the grounds for your objection. You also have the right to object to data processing for the purposes of direct marketing. The same applies to profiling, insofar as it is related to direct marketing.
In cases in which data processing is based on consent, you have the right to withdraw your consent to data processing with effect for the future at any time and at no cost.
You also have the right to lodge a complaint about our processing of your data with a supervisory authority (such as the Data Protection Commissioner for the Federal State of Lower Saxony [Landesbeauftragte für den Datenschutz Niedersachsen]).
F. Your points of contact
Contacts for exercising your rights
The contact details for exercising your rights, along with further information, can be found on the following website: https://datenschutz.volkswagen.de.
Data protection officer
If you have any data protection concerns, contact our data protection officer:
Data Protection Officer, Volkswagen AG
Berliner Ring 2, 38440 Wolfsburg, Germany
Version dated: November 2019